I expanded on my Rethink the shark campaign by the creation of this campaign, which turns the mirror upon ourselves. The campaign consists of a public display element and a series of slide show productions I produce of my photographic expeditions worldwide.
Rethink the predator – aquarium display
One of the attention grabbing elements of this campaign is this decal placed on aquariums worldwide. It initially appears to be stuck on back to front, but on closer inspection one works it out and the ‘ah, ha!’ moment dawns. An information card is placed close by, explaining who the real predator is. Should you wish to purchase these stickers, please contact me directly